A banner across Wheeler Avenue; a poster on the community bulletin board; advertisements in the Northern Westchester Express, Pennysaver, The Country Shopper and The Examiner; announcements on village calendars; and flyers in shop windows spread word about the event.
To determine the effectiveness of the event, the Chamber surveyed participants about their experience and ideas for improving the event. New dates for the Sales Days in 2008 have not yet been determined.